On the other hand, Playboy retained a certain conservatism and embraced mainstream American consumerism rather than rejecting it. Karpel, James Dale Davidson and Ernest Volkman, as well as the critically acclaimed Seymour Hersh, exposed numerous scandals and corruption at the highest levels of the United States government. Although Playboy had always had a liberal bent and championed the Civil Rights Movement and other social justice causes, Guccione offered editorial content that was more sensational, and the magazine's writing was far more investigative than other men's magazines, with stories about government cover-ups and scandals. Penthouse began publication in 1965 in the United Kingdom and in North America in 1969, an attempt to compete with Hugh Hefner's Playboy. He occasionally created cartoons for Bill Box's humorous greeting card company Box Cards. To support his family, Guccione managed a chain of laundromats until he got work as a cartoonist on an American weekly newspaper, The London American, while Muriel started a business selling pinup posters. He eventually met an English woman, Muriel Hudson, moved to London with her, and married her. The marriage failed, and he left his wife and child to go to Europe to be a painter. The couple had a daughter, Tonina (1949-2020). In his teens, Guccione married his first wife, Lilyann Becker. He attended high school at Blair Academy, a prep school in Blairstown, New Jersey. An altar boy, he considered but rejected entering the priesthood. Guccione was born in Brooklyn, New York, of Sicilian descent and raised Catholic in Bergenfield, New Jersey, the eldest child of Anthony, an accountant, and Nina, a housewife. In 2003, Guccione's publishers filed for bankruptcy and he resigned as chairman. However, he made some extravagant investments that failed, and the growth of free online pornography in the 1990s greatly diminished his market. By 1982 Guccione was listed in the Forbes 400 wealth list, and owned one of the biggest mansions in Manhattan. This was aimed at competing with Hugh Hefner's Playboy, but with more explicit erotic content, a special style of soft-focus photography, and in-depth reporting of government corruption scandals and the art world. He founded the adult magazine Penthouse in 1965. Robert Charles Joseph Edward Sabatini Guccione ( / ɡ uː tʃ i ˈ oʊ n i/ goo-chee- OH-nee Decem– October 20, 2010) was an American photographer and publisher.
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